Credit Union Animated Explainer Videos
What is a credit union animated explainer video?
Credit union explainer videos showcase, advertise and inform people of the various financial institutions, their credit & interest rates, financial benefits, and online banking services.
Captain Obvious ALERT: These short videos pretty much explain a particular product within a credit union. Usually, our clients pick our 60-90 second packages to keep the educational value at a highly engaging level, concisely explaining what the company is about as well as the services it offers.
This information explains how your organization can help solve financial problems and, more importantly, why people should put their trust in you to help them with their savings and income.
Customer satisfaction should be at the forefront of your business goals, and part of this is to ensure that your target audience has confidence in your offerings.
It’s important for everyone to understand how Credit Unions are unique from banks and other financial organizations, as well as why, to many, they are a better financial fit. They have different services, products, and values to the average bank, thus marketing around these differentiators is key.
Research has revealed that although more people own and use a credit card, some of them still have no idea about interest rates and charges. Credit unions are becoming a trend all over the world due to their personalized customer service and variety of offerings at lower rates. Below we have listed some of the differentiating benefits of credit unions, as are displayed on Debt.org:
- Lower Banking Fees – It is a common trend that most credit unions offer lower fees on basic transactions than the average bank.
- Lower Balance Requirement – Many credit unions require an account balance of only $5–10
- More Competitive Credit Card, Loan, and Savings Rates – According to the National Association of Federal Credit Unions, a typical interest rate of a credit union credit card is 11.61%. In contrast, at banks, the average credit card interest is 12.59%. This makes a significant difference over time.
- Flexible Loan Qualifications – If you have a good credit history, you may have a better chance of securing a personal loan at a credit union, as they are in a better position to lend. Some credit unions also may be willing to work with you if you have a low credit score or extenuating circumstances, such as being self-employed or having a bankruptcy on your record.
- Better Customer Service –Credit unions often exceed banks in customer service, giving members more time at the counter and a more personal experience. This is particularly important in lending, where tough, intimidating lenders can encourage stress and fear in the borrowing party.
Credit Unions are not all sunshine and rainbows, however. There is a reason individuals continue to use traditional banking institutions. Credit Unions have defined memberships and thus are affiliated with specific regions and organizations, and it may be that you don’t actually qualify to join. They also neglect to possess as much variety as the financial offerings of banks.
It is arguable that Credit Unions are additionally less accessible than traditional banks. There tend to be limited local branches, and very few have ATMs. CUs are also very delayed in making a stamp in the digital banking world, with limited means to online services.
Whilst the animated video is a great medium to exaggerate the benefits of Credit Unions, it can also be the perfect means to combat any problems people may consider.
Explainer Videos In Action
When it comes to instructing an audience on anything that deals with quantifiable information, such as we find within the finance industry, it can often be confusing and hard to explain, especially for visual learners (research shows that this makes up about 65% of us!). The technical jargon and vague concepts can be easily misread, causing the consumer to almost automatically turn off their attention. How does one combat this?
Credit Union Animated Explainer Video
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Flexibility
Explainer videos are flexible in that they are more colloquial and interactive than other various methods of marketing. Video has the ability to connect with your audience in an authentically direct manner and encourage emotional engagement that the written word simply cannot achieve.
Time Savings
Animated explainer videos can help reduce downtime customer support queries. This type of content, when done correctly, can be produced as an evergreen tool that is provided to customers with the same repeated finance questions.
This medium also improves brand loyalty in its ability to enhance online and in-branch customer experience. People are always more inclined to put their business where it is most convenient to them.
Add Value
Animated explainer videos are a highly cost-effective way to familiarize people with the features and processes of your Credit Union, but can also delve into the core values that you promote. As aforementioned, you can eliminate misconceptions people have about Credit Unions and enhance their beneficial qualities.
Customization
Anything can happen in the world of animation. Characters are manipulated how you want, moving however you see fit, choosing setting, mood, and location. Our vast range of tools and skills at Animation Explainers means that we always produce the highest-quality videos.
Why credit union animated explainer videos work?
At Animation Explainers, we can explain and simplify a variety of Credit Union-associated concepts (e.g, credit cards, mortgages, interest, and loans). Through the magic of motion graphics and live visualization, we can simply transfer complicated information into interactive content that is as easy for the average viewer to digest. Our aim is clear across all of our videos: to make explaining your business effortless.
Why do credit union animated explainer videos work?
Credit union animated videos can do lots of endless possibilities for you and your business – if it’s done strategically with the right tools and resources. Using animation allows us to explain complex topics simply and in a memorable way whilst leaving a smile on the face of your consumer.
Why Work with Animation Explainers
Our team at Animation Explainers continue to provide quality results, good turnaround, and overall efficiency in our services. We love collaborating and co-creating with individuals, professionals, and businesses to bring creative ideas through explainer videos wherever you are worldwide.
We pride ourselves on our forward-thinking game plans, with quality remaining at the core of our service. Combining creativity and strategic planning, we understand the analytical needs specific to the Credit Union market. That’s also why we deliver better videos than much of our competition. We research the specified industry thoroughly in order to fully grasp your thought process and gift ourselves with the ability to explain financial concepts for you.
We understand professionalism, and we make sure that this carries throughout all of our work. From writing the script to sound, design and animation, we simplify the task for you to have more time, lots of fun, and most importantly, concentrate more on other business needs.
We’ll answer any questions you may have about explainer videos and video marketing, listen to your dilemmas and issues currently. Whether a big or small brand, we enjoy collaborating with individuals and businesses from anywhere in the world.
Find out how adding a video to your web pages, social media, campaigns or ads should be an essential component of your winning marketing strategy. We deliver seamless personalization and optimization for a better customer experience.
Get your questions answered
We base the pricing of our works around 2 factors – the length of the video and the complexity of the project. Please get in touch with a member of our team and we will have a conversation about your expectations and ideas. Our creative team will do a full assessment of your project, discuss your needs and determine which solutions are the best for you and then we give you complete details.
The optimal length for an explainer video is 1 to 2 minutes long. When it reaches more than 2 minutes in duration, the average views drop from 77 % to 57% due to the short attention span of the human brain. At Animation Explainers, we think the best and most optimal length for an animated explainer video is 60 seconds.
We offer nearly any accent that you can typically think of! We have an extensive bunch of diverse folks that work with us on a daily basis that can match your voicing/tonal needs. From American Male to UK Female. Your voiceover will be crystal clear and of the highest quality. We also offer a background soundtrack from artlist.io which you can choose during our requirements gathering process. Bring your video alive, with the sound of music!