Video content is the new gold standard. Most companies now use video content in marketing strategies, noting the considerable success it brings over other methods. In fact, 74% of said companies attest to a higher ROI when […]
Video content has become incredibly popular in recent years, with billions of people worldwide spending hours consuming content. As such, businesses must adapt to the changing preferences of potential customers, incorporating video content into their marketing strategy. […]
Video content has seen its popularity soar into the stratosphere, with nothing more point-proving than YouTube’s equally swift rise in popularity. So much so, the platform is more than just a household name, being used in homes, […]
When creating video content, aiming for a length of around 90 seconds is hailed as the golden rule. 90 seconds is enough time to adequately explain a complicated message or idea, while not being too long to […]
Video marketing is one of the fastest-growing forms of marketing, one widely used across every industry worldwide. To adequately make use of this new-age marketing technique, businesses must pay attention to their marketing video production. A business that […]
You’ve got (V)mail! – “‘What will NY152 say today?’ I wonder.” Vmail is an emerging method that marketers use, combining video with a traditional email to spice things up. It can help increase their message’s impact and […]
In today’s ever-evolving world, it’s crucial to find new, innovative ways to make your product or service distinguishable in the saturated crowd of marketers competing for the attention of the same prospective customers like you. Digital marketing […]
First Things First: What Is Text Animation? “Text animation” is a broad term in motion graphics that creates moving typography of letters, numbers, symbols, punctuation marks, words, or paragraphs. In animation, it relates to creating text that […]
What makes things consumable? In this blog, we will take a closer look at Berger’s cocktail recipe for sweet-tasting Marketing success. In his famous book Contagious: Why Things Catch On, Jonah Berger discusses 6 actionable principles and other […]
According to Unbounce, having an intro video on your website landing page can boost your conversion rate by up to 80%. Now, we may be biased when we say that we think video marketing is the most effective […]
Is your current marketing strategy failing to capture and engage the attention of your audience? Customer acquisition is by no means a straightforward task, so why not mix up your approach? Concept is the first and most […]
So what is 2D animation? In 2D animation, every aspect of the scene is provided in two-dimensional, flat space. Characters, creatures, shapes, objects, effects, backgrounds – you name it. All of the components are simple and are […]