Though LinkedIn began as a platform focused on connecting professionals and businesses, it has since evolved to fit other roles. One such role is as a viable platform for video marketing, with LinkedIn video marketers flocking to […]
But, it’s entirely possible that those training videos aren’t getting the desired results. In fact, if you’re using the old formula for corporate training videos, it’s quite likely that the results are falling short of your expectations. […]
How Long Should a Training Video Be? Nailing the length of your training videos is just as important as creating high-quality training content. A two-hour lecture might be packed with all the information your employees need. But, […]
Why are explainer videos so popular. It’s no secret that people have turned to video content to inform their buying decisions. An enormous percentage of customers have watched explainer videos to better understand a product or service, […]
Video is an excellent medium for teaching and training. It provides many benefits, from being more attention-grabbing to improving information retention. As such, video is brilliant for learning new skills. Due to the benefits of video content, […]
Video content has taken the marketing world by storm. It provides a range of unique benefits, can be done in a wide variety of ways, and simply put, it’s the way the world is going. Each day […]
Creating great video content is no easy task. An awful lot goes into the process, from careful planning to a creative spark. Undoubtedly, there is a lot of factors that require attention, but there is one that […]
Why Are Training Videos Useful. A company, like any organisation, is only as good as the people who staff it. Poorly trained personnel leads to poor quality service, a trait not usually found in profitable companies. As […]
What is brand storytelling? The conventional approach to marketing is to push a brand, increase its visibility, and tout everything a product can do or achieve. While this strategy has some effect, following convention tends to paint […]
The best marketing approach isn’t to solely chase visibility or to pander to an audience; it’s to extol the virtues of your company. You should aim to get your audience to understand not only why you stand […]
What Makes a Good Training Video? Training videos are an excellent addition to your employee training program. Complementing your written materials with visual content can significantly improve what your employees get from your workshops. Video is great […]
Video content is an excellent tool in marketing, unrivaled in its ability to grab attention, boost your brand’s visibility, and ensure your message sticks in the minds of your viewers. While video content can bring a host […]